His central contention is similar to O’Hara’s. He views conservatism as a Burkean tradition which seeks to preserve and to effect reforms by evolution rather than wholesale change. The proponents of this type of conservatism see no contradiction in a Conservative government seeking to emphasise social concerns or to refrain from instigating an aggressive free market agenda. You'll notice the juxtaposition of the lower and upper case 'c's.
“[Cameron] offers inclusion, social harmony and evolutionary adaptation to the cultural and socioeconomic changes of his age: a 21st century equivalent of the amalgam of preservation and improvement once lauded by Burke.”
Like O’Hara, Marquand views Cameron’s rhetoric on the maintenance of freedom and the arrest of statism, in concert with his emphasis on protecting “the precious filaments of civil society from the pressures of resurgent capitalism, hyper-individualism, resentful populism, family breakdown and state encroachment”, as a peculiarly apposite doctrine for modern politics.
Whether the reality of Cameron’s social commitment is as benign as sympathetic commentators suggest remains to be seen, but to use the obligatory modern terminology, the centrist ‘narrative’ which must attract liberal voters, but emphasise the continuity of his conservatism, is certainly well on its way to being woven.